Claims Books

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Gaining Cooperation Some Simple Steps to Getting Customers to do What You Want Them to Do

Gaining Cooperation lays out some simple steps to teach the reader how to best handle situations where customers do not want to cooperate. It relies heavily on the fact that we want to hold onto that customer and that if you can get a customer to agree to cooperate because it is the right thing to do, then that is better than getting the customer to give in.